Insider Series Webinars

Decision Analyst will be hosting Insider Series Webinars for Marketers and Marketing Researchers. The goal of the webinars is to provide free educational opportunities for our colleagues. The topics range from Innovation and Ideation, to Advanced Analytic Techniques.

Upcoming Webinars

Large-Scale Qualitative (Big Qual)
March 28, 2018, 12:00 CDT - 12:45 CDT

Large-Scale Qualitative or Big Qual Research easily combines consumers with technology, qualitative insights with analytical data and provides the results within days.

In this webinar we present a case study of a Large-Scale Qualitative project conducted by Decision Analyst. In this case study we examined consumer’s path-to-purchase preference (online vs. in-person) for a couple of product categories. We will showcase some of the insights and analysis that is possible from a Large Scale qualitative projects.

The Decision Analyst presenters will be Clay Dethloff, Senior Vice President, Insights & Innovation, and Bonnie Janzen, Executive Vice President. The presentation will take about 35 minutes, followed by a questions and answers session. This webinar will be held on March 28, 2018, at 12:00 noon CDT.

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View Our Past Webinars



Contact Decision Analyst

If you would like more information on Marketing Research, please contact Jerry W. Thomas by emailing or calling 1-817-640-6166.

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