Marketing Research Services

Today's Service Spotlight

  • Packaging Research

    The package on a retail shelf is the last opportunity to influence consumers before they decide to buy. It’s the final sales pitch at the “moment of truth.”

  • Customer Satisfaction

    The goal of Decision Analyst's Customer Experience Optimization is to help companies maximize long-term profitability through reaping the "lifetime value" of its customers.

  • Name Research

    The brand name is a “bucket” that, over time, you hope to fill with goodwill and positive feelings about your product. NameScreen® is our online system to identify the best names.

  • Online Communities

    The information derived from online communities is a qualitative tool to gain insight into the consumer's mind and proclivities.