Advanced Analytic Services

Today's Service Spotlight

  • Marketing Mix Modeling

    Marketing mix modeling measures the potential value of all marketing inputs and identifies marketing investments that are most likely to produce long-term revenue growth.

  • Predictive Analytics

    Forward looking data science increases the returns on marketing investments by implementing predictive models.

  • Choice Modeling

    Experimental designs that are tailored to the specific objectives, constraints, and variables of the project to predict consumer preferences and purchasing behaviors.

  • Marketing Segmentation

    Successful segmentation not only depends on understanding how segments differ from one another, but also on how to apply the results.