| Decision Analyst
Decision Analyst Supports Global Data Quality
ARLINGTON, Texas—Decision Analyst is a proud supporter of the Global Data Quality Pledge, a mission of the Global Data Quality Initiative to uphold the highest standards of data quality (https://www.globaldataquality.org/excellence-pledge). Decision Analyst’s commitment to these high standards of professionalism, accuracy, and precision is absolute and uncompromising. By signing and supporting this pledge, Decision Analyst and its companies, Symmetric and Nuance, are committed to:
- Upholding rigorous data quality standards
- Ensuring transparency in methodologies & data sources
- Protecting participant rights & privacy
- Fostering industry collaboration & education
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Jerry W. Thomas, Chief Executive Officer of Decision Analyst, said “We are thrilled that Decision Analyst is a part of an elite group of research and analytics agencies that have the highest levels of data quality and systems security. Decision Analyst’s commitment to perfection in every aspect of its operations, analytics, and consulting is made possible by its dedicated employees and supported by its many clients.”
The Global Data Quality Pledge is a cross-association collaborative designed to provide data-quality guidance and standards that enhance the credibility and value of research. The associations sponsoring the pledge are The Market Research Society (MRS), Association for Qualitative Research (AQR), The Canadian Research Insights Council (CRIC), ESOMAR, Insights Association, the International Association for Measurement and Evaluation Communication (AMEC), the Qualitative Research Consultants Association (QRCA), The Research Society (TRS), SampleCon, The Association of Market Research Austria (VMÖ), and the Global Research Business Network (GRBN).
Learn More about the Data Quality Pledge: https://www.globaldataquality.org/excellence-pledge
Additionally, Decision Analyst is committed to the highest quality standards and maintains certification in ISO/IEC 27001:2022, the international standard for information technology and information security management systems. Learn more about our security practices: https://www.decisionanalyst.com/aboutus/security/
Learn more about Decision Analyst’s Quality Assurance standards: https://www.decisionanalyst.com/aboutus/qualityassurance/
About Decision Analyst
Decision Analyst is a global marketing research and analytical consulting firm, serving Fortune 500 corporations, advertising agencies, and consulting firms across North America, Europe, Asia, and Latin America. Decision Analyst specializes in strategy research, new product development research, advertising testing, and advanced modeling for marketing decision optimization. Jerry Thomas, Chief Executive Officer, can be reached at jthomas@decisionanalyst.com.
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