Restaurant Habits Survey in the Covid-19 Era
As the foodservice industry faces government restrictions, restaurants are looking for ways to allay public fear and keep their customers. Consumers seek the comfort of knowing that conditions inside restaurants are hygienic and that every step in the ordering, preparation, and pick-up/delivery of their food is sanitary. Discount offers and promotions may also encourage consumers to order food to go, thus curbing some of the negative economic impact on the industry.
The Decision Analyst Covid-19 Era Restaurant Habits Survey was conducted online among a nationally representative sample of 1,010 U.S. adults (This was a different sample than for the Panel Pulse Survey). The sample was balanced by men versus women and controlled by age groups. Data collection dates were March 18-19, 2020.
About Decision Analyst
Decision Analyst (www.decisionanalyst.com) is a global marketing research and analytical consulting firm specializing in strategy research, new product development, advertising testing, and advanced modeling for marketing decision optimization. For over 40 years, the firm has delivered competitive advantage to clients throughout the world in consumer-packaged goods, telecommunications, retail, technology, medical, and automotive industries.
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We are providing the Covid-19 Consumer Reactions Report (Updated Aug. 6 with Wave 9 Data) Free. Topics include:
- Level Of Concern
- Emotions consumers are experiencing
- Recent Stress Changes
- Feelings About Virus Resurgence
- Dealing With Stress
- Disruptions to normal routine
- Return-To-Workplace Plans
- Behaviors Since Orders Relaxed
- Financial Outlook
- Air-Travel Comfort Level
- Return-To-School Plans
- Vehicle Shopping Preferences
- Vehicle Maintenance Behavior
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