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Market Intelligence Group
You need recommendations, not more data. We understand
that.
Decision Analyst’s Market Intelligence Group provides
marketing consulting and guidance based on analyses of its proprietary
knowledge bases and custom research findings, including:
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- Secondary data
- Client-supplied research findings
- Client sales and marketing data
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Industry specializations include the following:
- Home improvement
- Heating and air conditioning
- Home energy efficiency
- Over-the-counter (OTC) medications
- Prescription medications
- Energy utilities
- Colleges and universities
- Automotive
- Vitamins, minerals, and supplements
- Foods and beverages
- Medical devices
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- Media usage, including social media
- Restaurants and food services
- Food retailing
- Amusements and entertainment
- High technology
- Small businesses in various industries
- Buying plans for autos
- Buying plans for homes and remodeling
- Buying plans for vacations
- Buying plans for computer equipment.
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Proprietary, Syndicated Knowledge Bases
Our syndicated research creates ongoing knowledge bases to track relevant marketing
information. These studies emphasize consumer attitudes and perceptions, combined
with comprehensive behavioral data focused on purchase decisions and the purchase
process. We have developed these research studies to help us address marketing
questions directly and, in some cases, almost instantly. This data is typically
the foundation upon which we begin to formulate marketing hypotheses, often integrating
these analyses with data and information from several other sources. We currently
feature these syndicated studies:
Market Intelligence Services
Decision Analyst is a leading global marketing research firm and analytical
consulting firm. If you would like more information on our Market Intelligence
Services, please contact Felicia Rogers, Executive Vice President,
(frogers@decisionanalyst.com),
or call 1-800-ANALYSIS (262-5974) or 1-817-640-6166.
Additional Resources from Decision Analyst
Market Intelligence Brochures
Market Intelligence White Papers
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