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For Immediate Release April 20, 2005
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
Karen-Marie Eaton Joins Decision Analyst as Director of Medical Research
ARLINGTON, Texas (April 20, 2005) - Karen-Marie Eaton has joined Decision
Analyst as Director of Medical Research, company officials announced today.
Decision Analyst, founded 26 years ago, is one of the leading international
marketing research and marketing consulting firms.
Eaton will focus on helping pharmaceutical manufacturers leverage research to
increase market share and optimize their marketing efforts.
"Karen-Marie brings extensive experience in marketing research for the
pharmaceutical and healthcare industries," said Stan Hazen, Executive Vice
President of Decision Analyst. "Her experience and knowledge make her ideally
suited to further strengthen our position as a provider of industry-leading
marketing research for the pharmaceutical, medical devices and healthcare
industries."
Before joining Decision Analyst, Eaton worked in the area of marketing research
and product marketing. Her pharmaceutical research experience includes
Kelly/Waldron, where she worked as a marketing researcher, and Scott Levin,
where she was a research manager. Kelly/Waldron and Scott Levin are major
pharmaceutical companies.
A native of Washington, D.C., Eaton earned a bachelor's degree in psychology
from Howard University and a master's degree in social psychology from the
University of Michigan.
About Decision Analyst
Decision Analyst, Inc. (www.decisionanalyst.com) is a leading international
marketing research and marketing consulting firm specializing in advertising
testing, strategy research, new product development, and advanced modeling for
marketing decision optimization. The firm delivers competitive advantage to
clients throughout the world in the consumer packaged goods, telecommunications,
retail, high technology, medical and pharmaceutical, utilities, and e-commerce
industries. Decision Analyst operates the American Consumer Opinion® Online
Panel, one of the world's largest Internet consumer opinion panels, with more
than 5 million participants.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1.800.ANALYSIS (262.5974)
Address: 604 Avenue H East
Arlington, TX 76011
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