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Press Release Archives | Decision
Analyst Announces 1(800) Customer Survey
For Immediate Release November 28, 1995
Contact: Cristi Allen
callen@decisionanalyst.com
Phone: 817-640-6166
Decision Analyst Launches 800 Customer Opinion Service
Arlington, Texas — Decision Analyst, Inc. has launched a customer survey
program that allows businesses of all sizes to receive fast, inexpensive
feedback by means of a 24-hour 800 phone number.
Called "800 Customer Opinion," the service provides businesses a way
to receive continuous yet inexpensive feedback relating to products, services,
employees, dealers, retail stores, etc.
"Our goal is to provide a means by which businesses can receive affordable
feedback on a continuous basis, which is critical in today's marketplace,"
said Jerry W. Thomas, President/CEO of Decision Analyst, Inc. "The 800
Customer Opinion program costs $2 to $3 per customer call, compared to the $30
per interview of traditional customer satisfaction surveys. Moreover, customers
can call seven days a week, 24-hours a day."
Decision Analyst assigns businesses an 800 number for specific projects, then
assists in questionnaire design. Decision Analyst professionals also recommend
ways businesses can encourage their customers to respond to the service.
"When customers call," Thomas said, "they hear a voice-activated,
automated questionnaire. Depending on needs, customers may answer questions by
simply pressing numbers on their phone. Or, to obtain more detailed
information, customers can be encouraged to express their opinions at a voice
prompt."
"A record is created of each caller's answers, name, address and phone
number. Decision Analyst can fax or e-mail the answers to a participating
business on a daily basis. Standard statistical reports can be provided daily,
weekly or monthly," Thomas said.
For additional information contact:
Cristi Allen
Publicity
Email: callen@decisionanalyst.com
Phone: 1.800.ANALYSIS (262.5974)
Address: 604 Avenue H East
Arlington, TX 76011
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